How to Win the Game of Business. Leverage Genius!

How to Win the Game of Business. Leverage Genius!

Leverage your genius and the genius of others to create a much more rewarding future. A future where you and those you love can flourish across all the dimensions of life.

Why did you become an entrepreneur? Ever since I was a small boy I’ve wanted to chart my own course. I’ve wanted the freedom to do things my way. I have a pioneering spirit so the risk-reward idea really excites me.

After I became an entrepreneur I found it easy to get customers and make money. But it didn’t take long before the demands of growth started squeezing the life out of me. I got so tangled up in the day-to-day I lost sight of my original motivations.

My motivations included things like …

  1. Doing work that was interesting and rewarding
  2. Working with and for people I truly enjoyed
  3. Putting my unique dent in the universe
  4. Pursuing my very long list of adventurous interests
  5. Liberating myself both professionally and personally
  6. Seeing how far I could grow my business and life

At the time I thought the problems were external. What I eventually came to understand was that the problem was me.

A wise friend offered some helpful insight when he asked me to answer a simple question.

What Are You Uniquely Qualified to Do?

My answer was instant. I rattled off a long list of accomplishments and things I had done. He wasn’t amused. His only interest was in my specific talents. What he called my genius. And he suggested it would be limited to three or four specific things.

To help me understand he used the example of a Football team. A quarterback can play many positions on a team. But what they are uniquely gifted to do is champion the offense, find and exploit opportunities, and successfully execute plays. Asking a quarterback to do anything but those few things is like asking a brain surgeon to clean toilets.

If you want to win the game of business then you have to figure out how to leverage your genius. And the genius of others. Just like all Superbowl caliber football teams have done.

Answering my friend’s simple question proved to be more difficult than I imagined. I was all caught up in my industriousness. There wasn’t anything I couldn’t do. And I had proved it.

But the struggle was real. My frustration kept growing. I was working around the clock. My personal life was strained. I didn’t like the person I’d become.

Shifting my focus back to my original motivations helped.

Over time I eventually identified what I thought was my genius. But it wasn’t easy. I couldn’t do a google search. The internet wasn’t even a thing, yet.

Thanks to the work of brilliant people, like Carl JungWilliam Marston, and Kathy Kolbe, we can now zero in on a person’s genius very quickly using online software.

At Entre Coach, as part of our accomplished entrepreneur support program, we utilize Extended DISC and the Kolbe Index to help our clients leverage the genius within their organizations.

Scroll to the bottom of the page to learn more.

In the meantime, I developed a simple assessment to help you get started. It’s based on the acronym POR. The idea is that doing working that isn’t rewarding makes a person poor.

The POR Methodology: Doing Work That Isn’t Rewarding Makes A Person Poor.

Give it a try. Take a piece of paper and divide it into three columns. At the top of each column write the word: Punishes | OK | Rewarding. Now, track the activities you do over a given period of time. Say, two weeks. Then review what percentage of the activities fall into each category.

Review the descriptions and sort accordingly.

  1. Work that Punishes. Activities that annoy, frustrate, drain your energy and punish you.
  2. Work that’s Okay. Activities neither liked nor disliked but produce marketplace value.
  3. Work that’s Rewarding. Activities that energize, motivate, captivate, produce marketplace value and reward you.

If your experience is like most, about 50% of work will fall into the punishes category. Thirty-five percent will be in the OK category. And about fifteen percent will be in the rewarding category.

The objective is to use this information to begin reorganizing your work life.

  • The stuff in the punishing category can either be deleted, automated, delegated or outsourced.
  • The stuff in the OK category probably produces marketplace value but could easily be performed by someone else who would find the work rewarding.

Now that you’ve freed yourself up you’ll be in a much better place to create new value your team, customers and clients will appreciate.

That’s the objective of Entre Coach: to assist accomplished entrepreneurs like you. To simplify your day-to-day life. To significantly increase your freedom. And to help you grow exponentially across all the dimensions of your business and life.

Want to learn more about our accomplished entrepreneur support program? Use this convenient scheduling link to schedule a discovery call with Les.

Not ready? Don’t worry, there will always be a place at the table for successful, ambitious entrepreneurs like you. But do yourself a favor. Try this assessment and see for yourself how much more productive, profitable, and rewarding life becomes.